Ty’s Toy Box Continues Growth

Covington, KY  5/1/2008

Ty’s Toy Box, LLC (www.TysToyBox.com) continues to grow and expand its operations in Northern Kentucky, further enhancing the company’s position as the leading online destination for licensed character merchandise.

“We are excited about the new opportunities that our growth has created,” said Ty Simpson, chief executive officer of Ty’s Toy Box. “We appreciate the support and partnership we have received from KEDFA, Northern Kentucky Tri-ED and the City of Florence and look forward to continuing our growth in the region.”

Ty’s Toy Box is expanding into 32,118 square feet of existing space at its location at 7115 Industrial Road in Florence, Ky. When complete, the company will operate from 64,000 square feet of operational space. Ty’s Toy Box was approved for $420,000 from the Kentucky Economic Development Finance Authority as part of the Kentucky Jobs Development Act (KJDA) program. The company estimates that 21 new full-time jobs will be created at the expanded facility. “The workforce, our current location and the transportation infrastructure in Northern Kentucky have been integral to our growth and this expansion,” said Simpson.

Ty’s Toy Box recently announced a merger with All Aboard Toys, LLC, (www.AllAboardToys.com) of Denver, Colorado, creating the largest independent toy destination for licensed character merchandise available online. The companies will maintain their established business operations while taking advantage of each other’s unique strengths to grow and expand the combined entity.

“We are open for business in Florence and Ty’s Toy Box is an innovative, exciting company to watch,” said Diane Whalen, Mayor, City of Florence. “Ty’s couples its distribution needs with high tech talent as it blazes new trails as an e-tailer of licensed character brands.”

The company previously worked with the Northern Kentucky Ezone during its start-up phase to review business plans and investigate possible grant opportunities. The Ezone, a division of Northern Kentucky Tri-ED provides a support program for businesses ranging from start up entrepreneurs to established companies commercializing a new product, technology or process. Tri-ED worked with the company, City of Florence and the Kentucky Cabinet for Economic Development (KCED) to secure the KJDA incentive.

“It is gratifying to see a company progress through a relationship as a start-up business at the Northern Kentucky Ezone to successfully receiving support from the Commonwealth of Kentucky and the local community based on job creation for Kentucky based residents,” said Steve Pendery, Chairman Northern Kentucky Tri-ED and Campbell County Judge Executive. “Northern Kentucky Tri-ED continues to focus on the creation of primary jobs for our area and the development of our existing industry base is extremely important to this effort and its results. We appreciate Ty’s Toy Box commitment to Northern Kentucky.”

To apply for open positions at Ty’s Toy Box, please go to www.ttbmarketplace.com

About Ty's Toy Box, LLC Ty's Toy Box, LLC (http://www.TysToyBox.com) is a leading multi-channel e-tailer of licensed character brands, specializing in the creation, management, marketing and fulfillment of comprehensive, dedicated marketplaces that carry the full breadth of officially licensed product available for each brand. Currently, it features such popular brands as The Wiggles(TM), The Doodlebops(TM), Curious George(TM), Charlie and Lola(TM), Care Bears(TM), Ben 10(TM), Barney(TM), Caillou(TM), Max & Ruby(TM) and others. For more information, visit the corporate site at http://www.ttbmarketplace.com.

About Northern Kentucky Tri-ED Founded in 1987, the Northern Kentucky Tri-County Economic Development Corporation (Northern Kentucky Tri-ED) is celebrating 20 years of serving as the primary economic development marketing agency for Boone, Kenton, and Campbell counties in Northern Kentucky. Since 1987, 460 companies have located or expanded in Northern Kentucky accounting for 43,868 new primary jobs and $4.375B in capital investment. Northern Kentucky Tri-ED is a key partner in Vision 2015, a 10-year strategic plan for growth in the region. For more information, visit www.NorthernKentuckyUSA.com.

About KCED The Kentucky Cabinet for Economic Development is the primary state agency in Kentucky responsible for creating new jobs and new investment in the state. New business investment in Kentucky in 2007 totaled nearly $2 billion with the creation of over 13,400 new jobs. Information on available development sites, workforce training, incentive programs, community profiles, small  business development and other resources is available at www.ThinkKentucky.com.